PICK THE INVESTMENT PATH THAT WORKS BEST FOR YOU

Your HSA investment experience is designed for ultimate flexibility by giving you three investment account types to choose from. To ensure your investment experience is always aligned with your unique needs, you have the option to switch from one investment account type to another at any time, no matter where you are in your investment journey.

No two investors are exactly alike, as everyone has different goals and reasons for investing. While there are many different types of investors, they typically fall into one of three distinct categories: hands-off investors, active investors and advanced investors.

Determining which type of investor you are can help you choose the HSA investment account type that best suits your personality, preferences and long-term investment strategy.

There is certainly no right answer to the question “What is the best investment account type?”; however, there is a right answer uniquely suited to your situation. Below are three investor personas to help you figure out your investing personality and which HSA investment path might be right for you.

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What Morgan needs

Morgan is not very familiar with investing platforms or trading stocks in the open market but wants to be able to invest their HSA dollars without being overwhelmed by the tasks and options involved.

Morgan's path

After careful consideration, Morgan chose the Managed account type and loves the hands-off approach. All Morgan had to do was complete an initial questionnaire and the system automatically assessed their risk tolerance and designed an investment portfolio based on their age and time horizon. Morgan feels comfortable with the Managed offering knowing their investments will be automatically adjusted, as needed, to ensure their portfolio remains aligned with their goals, without requiring Morgan’s involvement. Morgan can relax while their money goes to work.

More about the Managed account type

Designed for novice investors who prefer to have our advisor tool automatically select and rebalance investments on an ongoing basis in accordance with their age and/or risk profile. This account type delivers a “do-it-for-me” approach to investing.

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What Jamie needs

Jamie is not very familiar with investing platforms or trading stocks in the open market but wants to be able to invest their HSA dollars without being overwhelmed by the tasks and options involved.

Jamie's path

After careful consideration, Jamie chose the Self-Directed account type. Not only did Jamie enjoy having the flexibility to set the initial allocations for their investment portfolio, but Jamie also loves knowing they have access to their exact portfolio balance at any time as well as the ability to reallocate assets in real time during standard trading hours.

More about the Self-Directed account type

Designed for intermediate investors who have the desire to self-select from a menu of monitored investment options covering multiple asset classes to diversify their portfolio, and then rebalance their portfolio manually. This account type provides a balance between do-it-for-me and DIY approaches to investing

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What Logan needs

Logan has experience with not only a 401(k) but also personal investing using Robinhood. Logan doesn’t want to trade in pre-defined fund lists and wants to start trading their HSA investment dollars on the open market.

Logan's path

After careful consideration, Logan chose the Brokerage account type and appreciates the simplistic user experience that enables easy trading on the open market. Logan can effortlessly select which companies to place their funds with and immediately diversify for as little as $1. Logan’s favorite feature of the investment experience is being able to buy and sell fractional shares of companies up to 8 decimal points so they can get their HSA funds in the market with small dollar increments.

More about the Brokerage account type

Designed for adept investors who desire to perform advanced research and trading across hundreds of individual stocks and ETFs. This account type offers a hands-on, DIY approach to investing.